Stats? love ?em or hate ?em, here are some?relevant stats if you are in the Whistler vacation rental?business.? Be sure to check out the easy-to-read infographic at the end.
US Leisure Highlights:
? In 2011, the US saw steady yet modest economic?recovery with GDP growth of 1.7%. Consumer confidence undoubtedly improved since the 2008-2009 recession, however many US consumers still approach leisure travel planning and purchasing with extreme caution.
? US leisure travel represents Canada?s largest inbound travel market, accounting for 62% of all ravellers in 2011.
? US leisure travel to Canada saw a 2.9% decrease over 2010, dropping to 9.7 million overnight arrivals. The majority of declines occurred in Q1 (-4.5%) and Q3?(-4.3%).
? Total spending by US leisure travellers decreased?4.6% to $4.6 billion in 2011 with the average spend per trip dropping 1.7% to $475.
? Decreases in travellers were seen across all age?groups with an exception of ?55 years of age or older?.?This age demographic represents the largest segment among US leisure visitors to Canada, accounting for 44.7% of all overnight US leisure visitors to Canada in 2011.
? ?Shopping? was the most popular activity in 2011?with ?sightseeing? being second among US leisure?travelers?.
2011 Tourism to Canada Infographic
Click on the infographic, above, to see full size. Interesting and easy-to-read overview of Canadian Tourism numbers for 2011.
Follow this link to the original Canadian Tourism Commission report.
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