Looks Like Apple Has Changed Its App Store Algorithm Again

Last week we were alerted to an interesting tweak that had appeared in the Apple App Store: searches for apps were suddenly ranking results higher by user ratings and app descriptions, rather than the names of the apps themselves. Today, one developer says he's started to notice another change: Apple is now putting a bigger emphasis on keywords plus names. Tomasz Kolinko, a developer and one of the founders for App Store analysts Appcod.es, says that he discovered the change because his own app, Love Letter Writing, had "advice" in the keywords and hadn't been showing up in a search for "writing advice". Today, they noticed that it has come back.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/oIgGaJ1BSIk/

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